%20(1400%20x%201400%20px).jpg)
Tools of the Podcast Trade w/J. Rosemarie Francis
Podcasting doesn’t have to be overwhelming if you have the right tools and strategies.
Many new podcasters get stuck on the tech, gear, and endless “how‑to” advice, which can hold them back from sharing their unique voice and message.
Tools of the Podcast Trade is your go‑to resource for how to start a podcast, with step‑by‑step podcasting tips, practical podcast tools, and proven podcast launch strategies to help you create a show you’re proud of.
Join host J. Rosemarie Francis and expert guests as they break down the entire podcasting process. From choosing your niche and finding your voice, to recording, editing, and promoting your show. You’ll learn how to avoid podfade, grow your audience, and build a sustainable podcast that works for your business or personal mission.
Whether you’re a solopreneur, a nonprofit leader, or simply someone with a burning story to tell, this show will help you demystify podcasting and turn your ideas into a purposeful, successful podcast that reaches the people who need to hear it most.
Episodes
123 episodes
Safeguarding Your Podcast From Legal Pitfalls in 2025
OverviewIn this eye-opening episode, we explore the evolving legal terrain of podcasting and provide you with essential strategies to safeguard your creative work. From guest releases to copyright considerations, we'll navigate th...
•
Episode 124
•
15:42
How to Maximize Your Podcast Potential Beyond the Microphone
OverviewAre you sitting on a goldmine of content without even realizing it? As a podcaster, your archive of episodes is a treasure trove waiting to be rediscovered and repurposed. In this episode, I reveal how you can breathe new ...
•
Episode 123
•
15:21
Could a Private Podcast Be Your Secret Weapon To Podcasting Success?
Podcasting is experiencing a surge in popularity, with millions of listeners tuning in regularly. As a creator or solopreneur, this presents an exciting opportunity to connect with your audience in a meaningful way. But have you considered the ...
•
Episode 122
•
10:53
Discover Your Unique Voice Finding Your Podcast Niche and Audience
Starting a podcast can be an exciting journey, but it's essential to lay a strong foundation before you hit that record button. In this episode, I'm sharing three crucial elements that will set you up for podcasting success: selecting your nich...
•
Episode 121
•
11:28
Why A Small Audience Can Lead To Podcasting Success w/Josh Troche
Are you ready to take your podcasting journey to the next level? In this episode, I sit down with Josh Troche, a seasoned podcaster and video expert who shares invaluable insights on growing your audience and creating authentic cont...
•
Episode 120
•
19:10
Freedom & Entrepreneurship: One Man's Journey w/Nicky Blllou
In this week's episode, we explore the profound impact of freedom on entrepreneurship with Nicky Billou, an international bestselling author and podcast host. Nicky shares his inspiring journey from Iran to Canada, highlighting how the quest fo...
•
Episode 119
•
19:19
The Journey of a Creative Mind w/Damien Ellison
SummaryIn this engaging conversation, Damien Ellison shares his journey as a podcaster, author, and musician. He discusses the challenges of stepping out of the status quo, the importance of individuality, and the process of launchin...
•
Episode 118
•
19:16
The Ultimate Checklist to Launch Your Podcast w/J. Rosemarie Francis
OverviewIn this episode, I review a comprehensive checklist for launching a podcast, emphasizing the importance of planning, defining a mission statement, choosing a niche, and selecting the right equipment. I share ti...
•
Episode 117
•
23:20
Why Podpage May Be The Best Podcast Website For Beginners w/Dave Jackson
Last week, I talked about the importance of having a dedicated website for your podcast.In this episode, I explore the best platform for your podcasting needs, featuring an insightful conversation with Dave Jackson, Head of Podcasting at...
•
Episode 116
•
16:03
Why Your Podcast Needs A Website w/J Rosemarie Francis
This week's episode discusses the necessity of having a dedicated website for your podcast. Inspired by a recent PodMatch survey, I highlight the alarming rate of broken links and the importance of a central hub for podcasts. I also...
•
Episode 115
•
18:43
%20(3000%20x%203000%20px).png)
7 Big Mistakes Beginner Podcasters Make
In this episode I discuss seven big mistakes beginner podcasters make, drawing from my own experiences. No matter where you are in your podcasting journey I'm sure at least one of these points will resonate with you.Podfade i...
•
Episode 114
•
15:35
7 Secrets To Podcasting Success
In this episode, share my seven secrets to podcasting success. Starting with defining your niche so you can focus on your podcast content and audience.In addition, I include practical advice and insights for indie podcas...
•
Episode 113
•
19:31
%20(1400%20x%201400%20px).jpg)
Podcasting: The Surprising Key to Unlocking Personal Growth
SummaryIn this episode, I discuss the challenges and rewards of starting a podcast. How podcasting not only impacted my life positively but also the lives of others.I talked about sharing personal stories and experiences th...
•
Episode 112
•
14:59
Expert Tips To Define Your Ideal Podcast Avatar w/ J. Rosemarie Francis
SummaryIn this episode, I discusse the importance of defining your ideal podcast avatar, or podcast listener, to create engaging content that resonates with a specific audience. I emphasize the need to niche down in a competitive...
•
17:04
%20(3000%20x%203000%20px).png)
Without Vision, You’ll Perish. Without Persistence, You’ll Quit w/Alex Thoric
In this conversation, Alex Thoric shares insights on the importance of vision and persistence in entrepreneurship, drawing parallels between his experiences as an athlete and a marketer. He discusses the challenges of staying focused in a noisy...
•
Episode 109
•
26:49
Make Every Day Great: Turn Crossroads into Comebacks through Storytelling w/Dr. Rhonda Parker-Taylor
Dr. Rhonda Parker-Taylor joins Tools of the Podcast Trade to discuss how authentic storytelling, clear personal values, and emotional intelligence skills fuel both life success and podcast growth. She shares her journey fro...
•
Episode 108
•
25:44
AI Search, Schema, and the Future of Podcast Discovery w/Robert Downey
In this episode, Robert Downey, Co-founder of Simply Be Found, explains how voice search and AI-driven indexing revolutionize how small businesses and podcasters get discovered online. He offers powerful insights on schema, ...
•
Episode 107
•
24:21
%20(1400%20x%201400%20px).png)
Purpose-Driven Business Principles for Podcasters w/Scott Beebe
Business Coach, Scott Beebe, shares his expertise and insights to challenge us to write our vision down. He breaks down why chaos creeps in when purpose is absent and how you can build a powerful, profitable show by getting radically clear on y...
•
Episode 106
•
18:46
%20(1400%20x%201400%20px).png)
From Hook to Heart: How to Craft Compelling Stories for Your Podcast w/J. Rosemarie Francis
What if the secret to growing your podcast wasn’t better tools or big guests but storytelling your audience can’t stop thinking about? In this episode, I’m breaking down exactly how to craft compelling podcast stories that not only ...
•
Episode 105
•
8:38
The Power of Trusting in Your Vision w/Carol Kabaale
Carol Kabaale shares her journey from a corporate job in hospitality to becoming the founder of her own marketing agency focused on ad strategy and email list growth. Driven by burnout and a desire for more freedom and presence in h...
•
Episode 104
•
19:37
Unlock The Secrets to Podcast Success with/J. Rosemarie Francis
In this episode, I share essential tips for unlocking podcast success. I emphasize the importance of defining success, niching down to target a specific audience, crafting engaging content through storytelling, ensuring good audio quality, main...
•
Episode 103
•
22:26
%20(1400%20x%201400%20px).png)
The Secret Weapon to Getting Your Podcast Noticed with/ Eric Melchor
Listen for a fun chat with Eric Melchor, the mastermind behind PodKit! In this episode, Eric shares his journey from a mediocre tennis player in Texas to a podcasting pro living in Romania. He’s not just about dad jokes; he’s also the founder o...
•
Episode 102
•
22:05
%20(1400%20x%201400%20px).png)
Ignite Your Story: Take Action and Pursue Your Dreams with/J. Rosemarie & JV Hilliard
In this episode, I share some insights from my interview with fantasy author Joe Hilliard, focusing on the creative process of storytelling and the journey of aspiring podcasters. If you don't want to miss the full interview fol...
•
Episode 101
•
9:07
%20(1400%20x%201400%20px).jpg)
What To Do When You're Not Quite Ready To Launch A Podcast w/J. Rosemarie Francis
SummaryIn this episode, I share real strategies for aspiring podcasters who are not yet ready to launch their shows. I discuss the importance of building an online presence through social media and blogging, as well as tips to eng...
•
9:05
%20(1400%20x%201400%20px).jpg)
How I Transformed My Podcasting Journey w/J. Rosemarie Francis
Are you hesitating to start your podcast due to fear or uncertainty? In today's episode, I share my transformative journey through four podcasts, revealing the highs and lows I faced. Discover how I overcame imposter syndrome and le...
•
Episode 100
•
12:09
%20(1400%20x%201400%20px).jpg)