AI Search, Schema, and the Future of Podcast Discovery w/Robert Downey

In this episode, Robert Downey, Co-founder of Simply Be Found,  explains how voice search and AI-driven indexing revolutionize how small businesses and podcasters get discovered online. He offers powerful insights on schema, content creation, and the future of SEO, urging creators to adapt quickly or risk being left behind. Robert also shares practical tips for leveraging schema, blogging, and raw video content to increase organic visibility without relying on paid ads.

Key Takeaways

1. 01:58  AI Search Will Disrupt Traditional SEO: The way we know Google search is dying… AI search is replacing it. No ads, no typical SEO rules.
2. 03:57  Schema is Critical for Discovery:  Podcasters and business owners must use schema markup to help AI and voice search understand who you are and who your content is for.
3. 05:35 Voice Search Registration is a Must: Robert helps businesses get listed on 500+ networks, including Alexa, Siri, and Bixby, that’s your modern-day Yellow Pages.
4. 15:25 Create Content From Client Work:  After every job, record a short video explaining the problem you solved. Upload it. Repurpose it.
5. 20:08 Raw > Perfect: People Want Realness: AI can create polished podcasts, but people crave the human connection. Don’t be afraid to be real.

Bio: Rob Downey is the co-founder of Be Found, a platform dedicated to helping small businesses grow their online presence and connect with local customers. With over 30 years of experience in digital marketing and SEO, Rob focuses on simplifying complex marketing tactics to make them accessible and effective for small business owners. 

Connect with Robert: YouTube | Website

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#AIvoicesearch #schemaforpodcasters #podcastdiscoverability #SimplyBeFound #howtouseschemamarkup